The Stimulus Podcast is a biweekly show with a target audience of emergency clinicians.
Mission
Our mission is to support clinician wellbeing.
What’s the show about?
Stimulus deconstructs strategies to live and practice medicine with intent. We focus on burnout, overwhelm, leadership, habits, mindset, cognitive reframing, and effective communication. Our motto is ‘don’t just suck it up, think differently’.
Launch date:
March 2020
Unique Downloads:
Monthly: 50,000-60,000
Per episode: 7,000-10,000 within 12 weeks of publication
What do our ads sound like?
We use a familiar tone and create ads that sound natural rather than canned. Here are a few examples:
Ivy Clinicians (EM job search engine) comes at 10:44
MarMed (medical device company) comes in around 2:30
Wild Health (performance medicine) at the beginning of episode
Panacea Financial (banking for doctors) at the beginning of episode
Ring rescue (medical device) at the beginning of episode
Price per ad spot
$1,000 pre roll or mid roll.
Why this price?
We have a higher CPM price point than the typical podcast. We are a niche show with a very specific and dedicated audience. If your product is targeted at the general public, advertising here is unlikely to have a good return on investment. If your target audience is emergency clinicians, there are few better places to advertise than our podcast.
The process
You send us the talking points you’d like in the ad and where you want the ad placed.
We create the ad and submit it to you for approval before it publishes.
Once approved, your ad goes in the next podcast episode.
Are multiple ads an option?
Yes, most of our partners purchase multiple ad spots. These can happen on sequential episodes or spaced out however you like.